Case Study · Project RECODE

A member platform The Value Web actually owns.

Helping a global community of facilitators move off rented software, and onto neutral infrastructure they control.

Client The Association of Value Webs Work Platform migration Role Operations, architecture, delivery

The results

LIVE AT TAVWS.ORG

What it did.

The Association went live on 24 July 2026, under 90 days from signature, with under five minutes of planned, announced downtime at cutover. Everything below is measured from the live platform seven weeks later.

64 registrations for the first public Global Assembly call, in its first week open.
112 Members migrated

Member records carried across, with membership history preserved back to December 2019.

22 Events running

Academy meetings, regional chapters and global Assembly calls, with 67 active registrations across them.

<5 min Cutover downtime

Planned and announced. The community was never locked out of its own home for longer.

01

Who they are

The Association of Value Webs

A global collective of collaborative designers, facilitators, and sense-makers on a single mission: “a world where we can solve anything together.”

The Association exists to provide the professional infrastructure and neutral platform that lets this community excel at the art of working together, stewarding a craft built over 40+ years of models, research, and practice.

Glen Arbor · 2024 San Sebastiano · 2025 Toronto · 2026
02

What the platform has to carry

One home for three pillars.

Academy

Mastering the craft

A living knowledge base, self-paced learning pathways, and a certification ladder from familiarity to mastery.

Assembly

Convening the community

Monthly sessions, a global meetup network, and the annual gathering that ends professional isolation.

Advocacy

Better decisions

Journals, white papers, and a public voice that legitimises the craft and shapes how the world decides.

03

Why a member portal is needed

A neutral steward can’t live on rented land.

The Association is being built in the open, and its whole promise is to be a trusted, neutral home for a global commons of knowledge, members, and standards. That promise is hard to keep on a consumer social platform you don’t control, where data, pricing, and the member experience belong to someone else.

  • Stewardship tiers and member benefits need to be managed, not improvised.
  • Decades of frameworks and research need a permanent, governed knowledge base.
  • Academy learning, Assembly events, and Advocacy publishing belong under one roof.
04

The challenge

Renting the community on someone else’s platform.

  • Locked into Mighty Networks, with limited control and deepening vendor lock-in.
  • A fragmented member experience scattered across separate tools.
  • Years of knowledge and learning materials at risk of being stranded.
  • A hard, immovable launch deadline with no room to slip.
05

The approach

Move from renting to owning, without dropping the community.

1

Discover

Map the current platform, data, and what launch really required.

2

Architect

Design a self-owned platform built for control and longevity.

3

Migrate

Extract, clean, and restructure members, content, and archives.

4

Launch

Test, validate, cut over, and hand the keys to the team.

06

What I built

One home for the whole membership.

Unified member portal across Academy, Assembly & Advocacy
Membership, stewardship tiers & permissions
Events & registration
Integrated payments
Migrated knowledge & learning archive
Self-hosted infrastructure the client controls
07

Adapting mid-flight

A leaner stack, fully in their hands.

Partway in, we re-architected onto a simpler, self-owned setup: their own server, self-hosted code, and integrated payments. Fewer moving parts, lower long-term cost, and no platform landlord between The Association and its members.

Their own serverSelf-managed hosting
Self-hosted codeFull ownership of the build
Integrated paymentsMoney flows direct to them
08

The outcome

They own their platform, and their future.

  • One unified home for the entire community.
  • Members manage their own access and payments.
  • A craft’s worth of knowledge preserved and migrated.
  • No vendor lock-in. The platform is theirs to keep.

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